Clarify how you cover the key areas of production, sales, marketing, finance and administration. A business plan is essential if you are raising finance from a bank or outside investors. Drive sales and promote your business and products to new and existing customers. Attract funding, track progress and grow your business with a thorough business plan. This is where you can store any supporting documents, including financial and market analyses, logo and branding examples, team resumes, and so on.

  • If you can’t get investors interested here, it’s unlikely they’ll want to keep reading.
  • The cover should bear the name of the company, its address and phone number, and the month and year in which the plan is issued.
  • The BVEP will highlight the contribution business events make to inward investment, trade, innovation and exports and how cultural events enhance the social prosperity and wellbeing of local communities.
  • It also allows owners to project the type of financing required to get their businesses up and running.
  • At what point in the relationship with your customers do you start to recognize revenue?

They neglect the constituencies that give the venture its financial viability—the market and the investor. Only a well-conceived and well-packaged plan can win the necessary investment and support for your idea. It must describe the company or proposed project accurately and attractively.

What are the four types of business plans?

The most important instrument for this is the business plan. Infrastructure-driven businesses achieve economies of scale in a specific, highly repeatable area. Telecommunications is traditionally an infrastructure business. Retailers focused on retail, like Walgreens or Costco, are primarily infrastructure-driven businesses. The Key Resources for this type of business are, you guessed it, various types of physical or virtual infrastructure.